FINISH TIME NEWSLETTER
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Dear Event Organiser

Spring has officially arrived and the days are getting longer.  September marks the beginning of a particularly busy period for many South African event organisers as athletes are emerging from their winter hibernation, getting back outdoors and looking ahead to a busy season of training, racing and events.

Our main article deals with the five things participants never notice until they go wrong while our FinishTime article explains how our "Where to Stay" menu tab can help your particpants find reliable accommodation options.

In “The Good, The Bad and The Ugly” we discuss a race where the event organisers took the phrase “making your event memorable” to a whole new level.

Hope you enjoy it!

 

 
 

Five Things Participants Don't Notice...

Until They Go Wrong

 


 

 

Every race director has a Plan A. The experienced ones also have a Plan B, Plan C and probably a few ideas they hope they never have to use. What defines a good race director is the ability to stay calm when circumstances change, make sound decisions under pressure, and have contingency plans in place for every eventuality.

The best-run events often feel effortless to participants precisely because so much work has gone into making them that way. When something fails, however, athletes suddenly become very aware of the systems behind the event.

Here are five things participants rarely think about until they don’t work.

1. Timing

For most competitors timing is almost invisible.

They cross the start line, compete in their event, cross the finish line and expect their time to appear. But behind that seemingly simple process are timing points, equipment, backup systems, data management, start and finish procedures and the reconciliation of results.

And participants don't just want a time any more. They expect live results, split times, leaderboards, finish notifications and sometimes tracking.

A good event doesn't rely on one piece of technology. There should be alternative ways of capturing or verifying results if the primary system fails.

But having a backup system sitting in a box isn't enough. The operators need to know:

• how to switch to it quickly

• what information needs to be captured

• how to reconcile the backup data with the primary system afterwards and

• who has authority to make the decision to change systems

This is why choosing an experienced, reputable timing company is so important. When something goes wrong, experienced operators can often identify the problem almost immediately and more importantly, know exactly what needs to happen next.

2. The Route Isn't Available

Roadworks, accidents, construction, flooding or a late permit issue can suddenly make your carefully planned route impossible and as you probably know changing the route isn't simply changing a line on a map. It can affect almost every part of the event. This is why a good contingency plan needs to be in place with:

• An alternative route

• Additional marshals

• Revised signage

• Changes to timing points

• Communication with participants

• Updated GPS files

• Adjustments to distances

If these scenarios haven't been considered and planned for well before race day, trying to come up with solutions the day before or worse, on race day itself, can quickly turn a manageable problem into a disaster.

3. A Supplier Lets You Down

• The truck doesn't arrive.

• The generator doesn't work.

• The barriers are late.

• The equipment has a problem.

• The supplier's vehicle gets stuck in traffic.

These are the moments when relationships and experience matter. A race director needs to know not only who is responsible for fixing the problem, but what the alternative is if it can't be fixed.

4. Entries Don’t Go According To Plan

There are two sides to this.

An event can have fewer entries than expected, creating financial pressure or it can have far more participants than anticipated, creating logistical pressure.

Extra entrants affect parking, toilets, water, medals, shirts, timing, start waves, medical provisions and almost everything else. 

Success can therefore create its own problems.

5. The Unexpected Happens On Race Day

Every race director has a story (as “The Good, The Bad And The Ugly” demonstrates so well):

• The timing point that couldn't be reached

• The road that suddenly wasn't closed

• The VIP who arrived at the wrong entrance

• The weather that ignored the forecast

• The truck that broke down

• The volunteer who didn't arrive

• The signage that mysteriously disappeared as it was eaten by a cow

• The participant who took a wrong turn despite three signs telling them otherwise

As race directors you have probably experienced most of the situations above – things that were completely beyond your control. That is why a good race plan isn't one that assumes everything will go right.

It's one that asks: What happens if it doesn't?

 

What do you need help with as an event organiser? If there is an area of organising you would like to know more about, send a mail to tim@finishtime.co.za and we will see if we can find some info for you.

 

 
 

Words To Live By ...
 


“Great things are done by a series of

small things brought together
." 


– Vincent van Gogh

 
 

A Great Race Deserves a Great Place to Stay  


For participants, choosing where to stay can be almost as important as choosing the event itself. We’ve all heard the horror stories. You arrive at an Airbnb or guest house and discover that the on-line photos were taken several renovations ago! A disappointing accommodation experience can quickly take the shine off an otherwise memorable race weekend.

And this is where FinishTime’s “Where We Stay” menu tab can add value to your event. Our teams travel extensively throughout Southern Africa, timing events in destinations large and small, and along the way we’ve discovered some great places to stay. We’ve put this knowledge to work by creating a collection of tried-and-tested accommodation options that you can share with your participants.

The “Where We Stay” section on the FinishTime website features accommodation used by our staff, with short, honest reviews covering the property, facilities and what participants can expect. The listings span Southern Africa and include destinations in South Africa, Namibia, Mozambique, Tanzania and Mauritius.

Adding a link to “Where We Stay” on your event website gives participants another useful resource when planning their race weekend, helping them spend less time searching for somewhere to stay and more time looking forward to the event.

Give your competitors another reason to enjoy the journey – not just the finish line.

https://finishtime.co.za/category/accommodation/



 

 
 

 

The Lion That Terrified a Race
 


                                                                                                              
There are many things runners expect to encounter on a trail race: hills, mud, rocks, heat and possibly the occasional animal. What they probably don't expect is a lion waiting for them beside the course.

At the 2019 iMfolozi Outrun, race organisers decided to have a little fun with their runners. They placed a life-sized, realistic-looking fake lion in the long grass beside the trail and positioned a camera nearby to capture the reactions and it worked!!

Runners who had been happily concentrating on the trail suddenly discovered that their morning run had become a wildlife documentary. Runners jumped, yelled and swore before realising they had been fooled. The event director, Stu Berry, confirmed to Runner's World that it had been deliberately organised by the race team as a surprise.

Of course there could be a method in the race team’s madness. After all, events are about creating experiences. Participants might forget their finishing time, but they are unlikely to forget the day they thought a lion was about to eat them. Perhaps this was a very clever, if terrifying, marketing strategy to make the event memorable.

 

Do you have an unusual, wild, whacky or funny story about event organising? If so, send it to tim@finishtime.co.za (max 300 words please).

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E-mail: Support@FinishTime.co.za
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